The Brief – Wero Whitewater Park TVC
SCG Media (formerly ICG), on behalf of Wero Whitewater Park, brought us on to capture video and photo assets for the park’s launch – content built for web and social, anchored by a 30-second commercial designed to drive awareness and get people through the gates, both first-time visitors and repeat ones.
The Production
We sent a full crew to match the brief: two videographers, a sports photographer to capture talent experiencing the park in real time, and a CAA Part 101-licensed drone pilot to get the scale of the park from above. A sound recordist worked alongside the crew to capture genuine on-site audio — laughs, gasps, water — built into the final soundtrack to keep the commercial feeling real rather than staged.
Working Within a Larger Team
Wero’s creative team supplied their own graphics, voice-over, and music for the edit, and we worked within SCG’s existing production framework to slot our specialised crew and footage into their broader creative process – delivering the final assets on a 14-day turnaround.
The Wero Whitewater Park TVC 30sec & 90sec along with high res imagery for their asset library, delivering Wero Whitewater Park a launch campaign built on genuine, in-the-moment footage rather than stock or staged content.